In my PhD thesis, I analyze how speakers from different linguacultural backgrounds use English as a Lingua Franca to communicate via Skype. I am particularly interested in two main areas: (1) How do interlocutors negotiate meaning in interaction, i.e. how do they communicate what they mean when it comes to unknown words or untranslatable concepts, and (2) how do they negotiate their own and their interlocutor’s various (personal, regional, national, transnational) identities. Regarding the negotiation of meaning, I analyze realizations of assertive language use and innovation, functions of code-switching, the use of definitions, and functions of non-verbal elements in interaction. For the negotiation of identities, I focus, in particular, on the discussion of culturally specific items, othering, and the negotiation of culturally problematic topics.
My thesis not only contributes to the field of English as a Lingua Franca through the use of new, multimodal data, it also provides an overview of valuable and concrete strategies for using English as a Lingua Franca in international contexts.
Monographien und Korpora
Brunner, Marie-Louise; and Stefan Diemer. 2020. Section on "Crisis Communication via Social Media: Can You Do Better?" In: Whalen, D. Joel. 2020. “Selections From the ABC 2019 Annual Conference, Detroit, Michigan: Dancin’ in Motown’s Streets to the Beat of My Favorite Assignments.” Business and Professional Communication Quarterly 83(2): 234-255. DOI: https://doi.org/10.1177/2329490620906454
Brunner, Marie-Louise; and Stefan Diemer. 2019b. Meaning negotiation and customer engagement in a digital BELF setting: A study of Instagram company interactions. Iperstoria – Testi Letterature Linguaggi 13(1): 15-33 [Special section: Negotiating Meaning in Business English as a Lingua Franca, ed. by Alessia Cogo and Paola Vettorel]. http://www.iperstoria.it/joomla/numeri/165-indice-numero-xiii-spring-2019.
Brunner, Marie-Louise. 2019. “You’ll need help from your adult assistant” – Readership accommodation in children’s recipes. Text & Talk 39 (4), 441-463. DOI: https://doi.org/10.1515/text-2019-2035.
Brunner, Marie-Louise; and Stefan Diemer. 2019a. Section on "Business Goes Intercultural: Developing an Intercultural Marketing Campaign" In: Whalen, D. Joel. 2019. “Selections From the ABC 2018 Annual Conference, Miami, Florida: Teaching Innovations Bright as the Tropical Sun.” Business and Professional Communication Quarterly 82(2). DOI: https://doi.org/10.1177/232949061983338.
Brunner, Marie-Louise; and Stefan Diemer. October 2019. “Thanks for the like, please repost” – Evaluating Channel-Specific Customer Communication via Social Media. Paper presented at 84th Annual International Conference of the Association for Business Communication (ABC 2019), Detroit, USA.
Brunner, Marie-Louise; and Stefan Diemer. September 2019. “We’re always looking for great content” – Customer Interaction via Instagram. Paper at Workshop on "Challenges of computer-mediated communication data: #obstacles #opportunities", convened by Marie-Louise Brunner, Stefan Diemer, Matt Gee & Andrew Kehoe, BICLCE8 – 8th Biennial International Conference on the Linguistics of Contemporary English. Bamberg, Germany.
Interviews und Presseartikel
Introduction to Linguistics (Universität des Saarlandes)
Proseminare (Universität des Saarlandes)
Seminare (Hochschule Trier)
Hauptseminar (Universität des Saarlandes)
Forschungs- und Examenskolloquium (Universität des Saarlandes)
Lectures (Trier University of Applied Sciences)